<\/p>\n
On this week\u2019s edition of\u00a0The Executive Exchange\u00a0on MoneywebTV, we\u2019re joined by a leader whose professional journey is nothing short of extraordinary.<\/p>\n
From starting his career as a call centre agent to steering one of South Africa\u2019s most recognised telecommunications brands, Jorge Mendes, CEO of Cell C, embodies resilience, reinvention and transformative leadership.<\/p>\n
Read:
Cell C posts R5.7bn revenue in first interim as listed group
Blue Label paves way to list Cell C on JSE [May 2025]<\/p>\n
Under his direction, Cell C has undergone a remarkable turnaround, repositioning itself through a completely restructured balance sheet and a revitalised, more efficient network strategy.<\/p>\n
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CONTINUE READING BELOW<\/p>\n
This transformation has not only stabilised the business but has also laid a bold foundation for the future \u2013 one in which Cell C aims to reassert itself as a true disruptor in the telecoms space.<\/p>\n
We\u2019ll explore the inside story of this turnaround: the tough decisions, the cultural shifts and the strategic bets that are redefining Cell C\u2019s identity.<\/p>\n
We\u2019ll also look ahead to what the company\u2019s new market listing entails \u2013 how operating in the public market shapes governance, transparency, competitiveness and long-term value creation.<\/p>\n
And, of course, we\u2019ll dive into Jorge\u2019s personal leadership journey \u2013 what it takes to rise through the ranks, the lessons he has learned along the way, and how he leads with purpose through periods of intense change.<\/p>\n
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CONTINUE READING BELOW<\/p>\n
A powerful story of grit, disruption, and transformation.<\/p>\n
Listen\/read:
Cell C needs to prove its business model
The battle of the telecoms: Cell C vs Telkom
How the telecoms industry can address SA\u2019s structural issues<\/p>\n
* For previous episodes of the Executive Exchange vodcast,\u00a0click here\u00a0or view on MoneywebTV on our\u00a0YouTube channel.\u00a0<\/p>\n
#call #centre #agent #CEO #Jorge #Mendes #Cell #radical #restructuring<\/p>\n","protected":false},"excerpt":{"rendered":"
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