<\/p>\n
Doppio Zero, which now forms the bulk of Spur Corporation\u2019s \u2018speciality brands\u2019 unit, is being leveraged by the group to enter segments where it has not yet been able to compete in.<\/p>\n
Spur CEO Val Nichas says Doppio has been the group\u2019s leading innovator of trading formats, with the unit introducing Doppio Caff\u00e8, Doppio Bistrot and Doppio Roam in the last year, to take the total number of stores to 38.<\/p>\n
Listen\/read: Doppio acquisition gives boost to Spur\u2019s profit [Aug 2024]<\/p>\n
Of these, the core brand (Zero) totals 27, with three new openings in the last 12 months (in Irene Village, Hartenbos and East Rand Mall).<\/p>\n
The Caff\u00e8 format has been opened in locations where it has a captive market: think hospitals (Sandton Mediclinic), office parks (Ballyoaks in Bryanston) and hotels (Marriott\u2019s Protea Hotel Sea Point).<\/p>\n
The first category is a space Famous Brands knows well \u2013 it operates NetCaf\u00e9 at Netcare hospitals and Coffee Couture at Mediclinics.<\/p>\n
Each of these spaces sees a tweak to the format. For instance, says Nichas, the hospital format includes a small retail selection of grab-and-go items \u2013 \u201cthe things you normally see in a little hospital shop\u201d. She says there has been a \u201cphenomenal reponse\u201d to that first store.<\/p>\n
The Caff\u00e8 at the Protea Hotel in Sea Point replaced some of the space vacated when the Spur in the hotel closed (the remainder of the space is occupied by an independent seafood restaurant).<\/p>\n
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Nichas says it obviously has a captive market \u2013 \u201cbeing hotel guests who have breakfast there\u201d \u2013 but it is also \u201ca beautiful restaurant\u201d with a deck \u201cthat is lovely for cocktails or evening drinks\u201d.<\/p>\n
Read:
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Six insights from Spur
Spur sees healthy profit rise<\/p>\n
Doppio Bistrot, at the new Nine Yards development in Rosebank, has gained a lot of attention, according to Nichas. It also offers a private dining area. This store is company-owned as it also owns the other two Doppios in the vicinity (the original store in Greenside, and Rosebank).<\/p>\n
Nichas says \u201cin order not to cannibalise the business, we didn\u2019t want to franchise it yet\u201d but it may elect to do so in future.<\/p>\n
Doppio Roam<\/p>\n
Nichas is most excited by Doppio Roam, its \u201cnew food-on-the-move or grab-and-go concept\u201d.<\/p>\n
The first store opened in August (in the new financial year) at Irene Village Mall in Centurion (opposite the new Checkers Hyper).<\/p>\n
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It offers coffee, baked items, healthy meals, and retail products.<\/p>\n
The outlet is owned by an existing Doppio franchisee and Nichas adds that \u201cthese kinds of stores will probably be satellite stores for franchisees that own [Doppio Zero] stores\u201d.<\/p>\n
\u201cA lot of the production of bakery items will happen at the main store and then be brought to Doppio Roam.\u201d<\/p>\n
She adds that this format represents an opportunity the group has been looking for for many years \u2013 a format that attracts a younger investor who \u201cmaybe only has R1.3 million or R1.8 million\u201d to invest.<\/p>\n
\u201cThe concept can work in 50m2, so it can just be a counter that\u2019s serving coffee. Or it can have a little bit of seating and go up to 120m2.\u201d<\/p>\n
The explosion of coffee shop chains in recent years (Vida e Caff\u00e8, Seattle Coffee Company, Bootlegger Coffee Company and Plat\u014d Coffee), which Doppio Roam is not dissimilar to, show just how big this market segment is.<\/p>\n
Nichas sees tremendous opportunity in scaling this format and \u201cbelieves it\u2019s going to be really popular for the business\u201d.<\/p>\n
Battle of the beans<\/p>\n
Both Doppio Caff\u00e8 and Doppio Roam put the group firmly up against Mugg & Bean, owned by Famous Brands. That brand itself has extended into the takeout and light meal space with its smaller \u2018On The Move\u2019 stores (which allowed it to extend its presence to fuel forecourts and office parks too).<\/p>\n
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At the end of February 2026, Famous Brands had 301 Mugg & Bean stores. Doppio is about 8% of the size, which illustrates the scale of the opportunity.<\/p>\n
Increasingly, these brands will be competing for the same space in many of these kinds of settings. And based on the success of the hospital format, expect Famous Brands\u2019s historically tight grip on that \u2018captive market\u2019 to wane.<\/p>\n
Spur and Famous Brands share prices over five years<\/p>\n
Doppio added seven stores in the 12 months to 30 June, approaching the low double-digit numbers of new Spur and Panarottis stores that are added, on average, each year.<\/p>\n
The breakfast category was the strongest growing daypart for the group, with sales up 8% for the year. Still, it only contributes 11% to overall restaurant sales.<\/p>\n
For Doppio, Nichas says half its trade is in the breakfast daypart.<\/p>\n
Doppio Bistrot<\/p>\n
Doppio Caff\u00e8 hotel format<\/p>\n
Doppio Caff\u00e8 hospital format<\/p>\n
Doppio Roam<\/p>\n
Images: Supplied<\/p>\n
#Spur #takes #aim #Famous #Brands #Doppio #formats<\/p>\n","protected":false},"excerpt":{"rendered":"
Doppio Zero, which now forms the bulk of Spur Corporation\u2019s \u2018speciality brands\u2019 unit, is being…<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[4],"tags":[197,3039,22158,10445,20177,10561,2610],"_links":{"self":[{"href":"https:\/\/stock999.top\/index.php?rest_route=\/wp\/v2\/posts\/17197"}],"collection":[{"href":"https:\/\/stock999.top\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/stock999.top\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/stock999.top\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/stock999.top\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=17197"}],"version-history":[{"count":0,"href":"https:\/\/stock999.top\/index.php?rest_route=\/wp\/v2\/posts\/17197\/revisions"}],"wp:attachment":[{"href":"https:\/\/stock999.top\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=17197"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/stock999.top\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=17197"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/stock999.top\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=17197"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}