![](\"https:\/\/www.thestreet.com\/.image\/c_fit%2Ch_800%2Cw_1200\/NDA6MDAwMDAwMDAyOTI2NDMw\/salesforce-to-report-quarterly-earnings.jpg\")
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As one of the world\u2019s biggest tech companies, Salesforce (CRM) has revolutionized businesses by automating and centralizing their data.<\/p>\n
Its cloud technology provides businesses with a \u201c360-degree view\u201d of their sales, customer service, and marketing operations, helping them collaborate better, increase productivity, and become more profitable.<\/p>\n
In 2024, Salesforce introduced \u201cAgentforce,\u201d a suite of AI agents that helps businesses \u201cwork smarter, be more responsive, and build better relationships\u201d with their customers\u2014often without human oversight.<\/p>\n
Salesforce\u2019s success can be seen through its stock. Benzinga reported that CRM has generated an average annual return of 16.56% in the past 20 years, which is 7.99% better than the S&P 500.<\/p>\n
In fact, if you had bought $1,000 worth of shares 20 years ago, you\u2019d be sitting on $20,797.11 in late March 2026.<\/p>\n
But unlike Apple (AAPL), Microsoft (MSFT), and other tech companies, Salesforce has only executed one split in its 22-year history.<\/p>\n
What does that mean for investors?<\/p>\n
When did Salesforce split its stock?<\/p>\n
In April 2013, Salesforce announced a four-for-one (4:1) stock split, increasing the number of authorized shares of CRM stock from 400 million to 1.6 billion.<\/p>\n
Shareholders on record as of April 3, 2013, received three additional shares for every share they owned.<\/p>\n
This differs from Microsoft, which has split its stock 9 times since its March 1986 IPO, and Apple, whose stock has split \u00a05 times since it went public in 1980. Even Oracle (ORCL), where Salesforce CEO Marc Benioff worked before co-founding his company in 1999, has split its stock 10 times since its March 1987 IPO.<\/p>\n
The question is, does it matter?<\/p>\n
Related: What does Salesforce do? Who uses it & how it changed everything<\/p>\n
Why stock splits are good for investors<\/p>\n
Stock splits increase a company\u2019s number of shares outstanding while lowering share prices. This makes shares more affordable for individual investors. It can also improve a stock\u2019s liquidity and increase trading volume, often reducing volatility.<\/p>\n
Stock splits also send a psychological message to Wall Street, signaling confidence in a company\u2019s future. This is because stock splits typically occur after a company\u2019s stock price has risen significantly, suggesting that management believes the upward trend will continue. <\/p>\n
This often fuels short-term buying momentum.<\/p>\n
Related: Is Salesforce a good long-term investment? Its buy-and-hold prospects explained<\/p>\n
Why stock splits no longer matter<\/p>\n
The thing is, a stock split does not fundamentally change a company\u2019s value. A common analogy used is that a stock split \u201ccuts a pizza into more slices,\u201d but you still have the same amount of pizza overall.<\/p>\n
Dow company histories:<\/p>\n
History of Microsoft: Company timeline & factsHistory of Coca-Cola: Timeline, facts & milestonesHistory of Nike: Company timeline and facts<\/p>\n
Companies had previously executed stock splits because, before the advent of automated trading systems, it wasn\u2019t possible to purchase fractional shares of a company\u2019s stock. Back then, higher-priced ($1,000 or more) stocks were simply inaccessible to individual investors \u2014 because they\u2019d need a grand to purchase a single share.\u00a0\u00a0<\/p>\n
Interestingly, Berkshire Hathaway Class A (BRK.A) shares, which are considered the world\u2019s most expensive stock, trading around $703,000, have never split. Berkshire did this to filter out day traders and other short-term investors who aren\u2019t aligned with the company\u2019s long-term objectives.<\/p>\n
At Berkshire Hathaway\u2019s 1995 shareholder meeting, Warren Buffett himself explained that splitting the stock \u201cwould get a shareholder base that would not have the level of sophistication and the synchronization of objectives with us that we have now.\u201d<\/p>\n
But while stock splits are less common today than they were, say, in the 1990s, the practice has started making a comeback in recent years. CNBC reported that this may be because \u201cthe price of some stocks reached absurd levels,\u201d such as Chipotle (CMG), which traded above $3,000 per share before splitting 50-for-1 in June 2024. Or Nvidia (NVDA), which was around $1,200 per share before it split 10-for-1 the same month.<\/p>\n
Related: How many employees does Salesforce have in 2026? CRM\u2019s workforce, locations & layoffs<\/p>\n
#Salesforce #split #stock #CRM039s #stock #split #history #explained<\/p>\n","protected":false},"excerpt":{"rendered":"
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